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What is a Greypreneur and Why is this a Growing Trend Among Seniors?

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A ‘greypreneur’ is an older person embarking on an entrepreneur journey later in life. This article, What is a Greypreneur and Why is this a Growing Trend Among Seniors? will shed light on the increasing prevalence of greypreneurship and the unique advantages this demographic brings to the business world.

The Growing Impact of Greypreneurs in the Workforce

A new infographic commissioned by Best Masters Program and created by Nowsourcing has revealed 25% of the US workforce will be 55 years of age and older by 2024. It also says 4 in 5 baby boomers expect to keep working rather than retire due to financial need.

What is Driving the Growth of Greypreneurs?

The growth of greypreneurs can be attributed to several factors, with longer life expectancy playing a pivotal role. As life expectancy has nearly doubled in the last century, the dynamics of retirement and work are undergoing significant changes.

Takeaways from the Infographic

One of the biggest challenges older workers face and will continue to face is ageism. According to the report, 60% of workers over 45 have experienced or seen age discrimination.


courtesy of smallbiztrends.com

Picking Yourself Up

The fact of the matter is older Americans are already picking themselves up. Baby boomers make up 49% of self-employed workers, and this number is growing.

Benefits of Age

Growing older means more experience, but it also holds other advantages. For many older Americans it means better credit and a nest egg which makes it much easier to get a loan for starting a business.

Tips for Working for Yourself:

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